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Thursday, July 30, 2009

Kurkure's trademark for good health: SnackSmart


Kurkure, the new age namkeen, embraced the trademark SnackSmart™ which cements the fact that Kurkure strictly advocates good health. To those who allege that Kurkure has plastic or it burns, here is information enough on why Snacksmart has been the mainstay of Kurkure products.

Kurkure apart from its home made ingredients is prepared in rice bran oil. This oil is rich in good fats like MUFA (mono unsaturated fatty acids) that are found in almonds, olives and peanuts. Rice bran oil used in Kurkure, is also used in PUFA(poly unsaturated fatty acids) found in large quantities in corn oil, oily fish and sunflower oil. Both MUFA and PUFA are a part of healthy diet, and can be good for your heart and belly.

Kurkure is low in saturated fatty acids(SFA), found in high quantities in dairy products, buiscuits, confectionery and fatty food. TFA or trans fatty acids are naturally found in milk or manufactured by hydrogenerating liquid vegetable oils into solids like vanaspathi. The good thing is Kurkure is significantly low in saturated fatty acids and contains zero trans fatty acids.

Kurkure has a good amount of rice bran oil that has only health advantages tied to it:
It is naturally high in the good fats (MUFA: 41% and PUFA: 36%)
It is low in saturated fats: 22%.

Snacksmart by Kurkure means you can eat the delicious namkeen with higher ratio of good fats and saturated fats reduced by a good 40 percent. Read more on Kurkure plastic rumors.


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